As much as they are trend-led jewellery staples, watches are first and foremost heritage pieces.
Holding such sentimental value sadly doesn’t tend to come cheap. Head honcho watch brands like Rolex and Philippe Patek value their precious pieces akin to that of a house deposit. The Watch Pages notes that the average cost of a luxury watch will set you back approximately £10,000, which for many, is out of reach financially.
Thankfully, there are ample affordable watch brands to consider. Household names such as Swatch and Olivia Burton never fail to save the day with their pocket-friendly picks, which in no way sacrifice style in the name of budget.
The functional features of an everyday watch are just as important as its aesthetic. The straps, the face, the size – all factors that need to be pondered before purchase, even if you’re not splashing out on an Omega.
Take it from the Hackney hipsters, inexpensive renditions are the ones to watch (sorry.) Casio-clad Londoners are an increasingly common sight, particularly in Gen Z hubs Stoke Newington and Victoria Park. Carhartt cargos and questionable mullets also preferable when finessing the E1 streetwear aesthetic.
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The art school appeal of said It-watches coupled with the ongoing cost of living crisis means there’s near-to-no reason not to treat yourself to new, affordable watch. Not only do they look great, but they make for touching gifts, especially for that friend who is always fashionably late.
Discover the best affordable watches to add to your collection this season and break the sartorial mould without breaking the bank.
Best affordable watches to add to your contemporary collection:
How we chose:
Style: With our eagle-eyed vision, Hello! Fashion meticulously keep up to date with classic and contemporary trends, be them IRL or online. We’ve included a broad range of styles which will appeal to different buyers with varied personal styles.
Quality: From classic labels like Casio to modern options such as Swatch, this round-up features a myriad of brands that promise excellent quality and highly functional staples.
Why you should trust me:
My role on the fashion features team at HELLO! Fashion coupled with over 10 years experience in the fashion industry has enabled me to curate an expansive brand vocabulary and develop an eye for timeless yet on-trend pieces. Luxury trends spotlighting is my bread and butter, which helps me to predict trickle-down high-street trends that will appeal to the masses, be them seasoned style veterans or keen fashion rookies.