The Air Jordan 1, once the most coveted sneaker in production for nearly a five year stretch, is now stuck in a lull due to cooling demand and overabundance of product. The explanation behind the AJ1’s downturn is pretty simple: the desire is going down and the supply is going up, an unfortunate and paralyzing conundrum that many Retro products are currently mired in. Could the return of the most iconic Air Jordan 1 change the tune?
This latest news, disclosed by @zsneakerheadz and Sneaker Files, reveals that Jordan Brand intends to bring back the iconic Black/Red aka “Bred” Air Jordan 1 in 2025. The signature colorway will appear on the Air Jordan 1 Hi ’85, currently the Jumpman’s most true-to-the-original offering of the original Air Jordan shoe.
Undeniably an iconic, timeless Air Jordan 1, the “Bred” combination isn’t exactly scarce. It appeared on the Air Jordan 1 Retro High OG in satin (in 2023) and patent leather (late 2022) form, neither of which have had any form of lasting relevance in the eyes the Jumpman fanbase. However, given the original, leather construction expected with the ’85 Hi silhouette, these will be hotly coveted.
Pictured below is an original pair of the Air Jordan 1 from 1985.
- Air Jordan 1 (1985 Original) Sotheby’s
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- Air Jordan 1 (1985 Original) Sotheby’s
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- Air Jordan 1 (1985 Original) Sotheby’s
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- Air Jordan 1 (1985 Original) Sotheby’s
