The Nike Shox positioning strategy has been made perfectly clear. While the Shox TL is currently being touted for men, the Shox R4 is going about its retro run through a number of women’s exclusives; a sensible tactic given its heel-like shape. Now further strengthening the model’s niche appeal, Nike is set to touch down with a “Barely Pink” colorway in Spring 2025.
Two-tone color blocking is utilized once again, with the titular “Barely Pink” hue presented continuously on the toe and uppermost paneling. The outsole and Shox cushioning chambers also come painted in pink, while the sidewalls gloss up in “Metallic Platinum” in familiar fashion. While not an original colorway by any means, the delivery works in key Shox R4 hallmarks while adding a dash of contemporary sophistication through the complementary pastel shade. All told, these are perfectly tailored to the Y2K wave that continues to be out in force on city streets.
As mentioned, the Shox R4 “Barely Pink/Platinum Metallic” is currently expected to release Spring 2025 and will be a women’s exclusive. Expect the standard $150 retail price upon arrival.
Sticking with the model at hand, the Shox R4 Racer Blue is releasing in adult sizes soon.
